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8 books on AI for Marketing [PDF]
March 20, 2025 | 30 |
These books provide essential knowledge about AI applications in the marketing, like data analytics, customer segmentation and personalized marketing strategies.
1. AI-Powered Marketing: The Future of Digital Advertising
2023 by Jim Stephens
Imagine, if you will, a slightly anxious marketer hurtling through the vast and bewildering cosmos of digital advertising, clutching a towel of outdated strategies and wondering why their ads have stopped working. AI-Powered Marketing: The Future of Digital Advertising is the Hitchhiker’s Guide they desperately need—an irreverently insightful manual on how not to panic while artificial intelligence rewrites the marketing rulebook in real time. Jim Stephens takes you on a whirlwind tour of a future where AI doesn’t just analyze your data but possibly knows what your customers want before they do (creepy, but profitable!). From SEO to SERPs to ad campaigns teetering on the brink of irrelevance, this book reveals how to dodge the pitfalls of obsolescence with the grace of a Vogon poet avoiding rhythm. It’s not just a book—it’s your ticket to staying one algorithm ahead of the curve.
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2. AI-Powered Digital Marketing: Unleashing the power of AI for marketing success
2023 by Kabindra Kundu
"AI-Powered Digital Marketing: Unleashing the Power of AI for Marketing Success" is less a book and more a remarkably organized attempt to turn the mystifying chaos of artificial intelligence into something a marketer might reasonably call "useful." Beginning with a hearty handshake and a reassuringly plain explanation of what AI is (spoiler: not a robot uprising—yet), it catapults the reader through a dazzling carnival of SEO tricks, content sorcery, email wizardry and social media shenanigans. Along the way, it pauses to wave a thoughtful finger at the ethics of AI, warning against turning your marketing machine into a soulless automaton bent on world domination (or worse, spamming). Brimming with real-world examples and future-gazing predictions, this book doesn’t just hand you tools—it practically shoves them into your slightly bewildered hands and says, “Go forth and market!” All with the subtle suggestion that if you don’t, your competitors probably already are.
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3. The AI Marketing Canvas: A Five-Stage Road Map to Implementing Artificial Intelligence in Marketing
2021 by Raj Venkatesan, Jim Lecinski
Imagine, if you will, a marketing universe where artificial intelligence isn’t just a buzzword flung around boardrooms but a mysterious, occasionally befuddling, yet undeniably powerful entity lurking on the edges of your next campaign. The AI Marketing Canvas: A Five-Stage Road Map to Implementing Artificial Intelligence in Marketing is your trusty Hitchhiker's Guide for navigating this peculiar cosmos. Written by the intrepid Raj Venkatesan and Jim Lecinski, this book hands you a five-step blueprint—think of it as a towel for the overwhelmed marketing executive—that cleverly demystifies AI while introducing you to the AI Marketing Canvas, a framework so practical and sleek it could probably fly a spaceship. With anecdotes from intergalactic marketing titans like Google, Lyft and Coca-Cola, the authors reveal how to coax AI into becoming your marketing team’s best friend rather than the annoying Vogon poet of your workflow. Whether you're pondering how to make AI your ally or just trying to survive the interstellar chaos of modern marketing, this book ensures you won’t panic.
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4. Modern Marketing Using AI: Leverage AI-enabled Marketing Automation and Insights to Drive Customer Journeys and Maximize Your Brand Equity (English Edition)
2021 by Malay A. Upadhyay, Pooja Chitnis
In a universe not entirely unlike ours, where brands have existential crises, customers are perpetually distracted and marketing strategies aspire to the sophistication of hyper-intelligent pan-dimensional beings, Modern Marketing Using AI swoops in like a digital Hitchhiker's Guide for marketers. Written with the audacity to suggest that AI could transform everything from sales funnels to your Aunt Mildred's cat blog, this book unpacks the mysteries of leveraging artificial intelligence to navigate the perilous journey of brand-building. It whisks you through the strange and chaotic phases of the marketing galaxy—validating products, creating visibility and turning customers into die-hard fans (without, thankfully, involving Vogon poetry). Along the way, it serves up tales of real-world brands, revealing how AI can automate the mundane, optimize the complex and generally make you look like a marketing wizard without needing a towel. By the time you finish, you'll be fully equipped to survive the AI-driven future of marketing—and possibly even a surprise visit from the Galactic Marketing Council.
Download PDF
5. Lean AI: How Innovative Startups Use Artificial Intelligence to Grow
2020 by Lomit Patel
In a universe not entirely unlike this one, startups face a peculiar dilemma: how to attract customers without imploding into a swirling vortex of inefficiency and poorly timed banner ads. Enter *Lean AI* by Lomit Patel—a guidebook that’s less about surviving and more about thriving in the chaos of the Autonomous Marketing age. Here, artificial intelligence isn’t some ominous overlord but a remarkably helpful intern with infinite stamina and a penchant for making your metrics look brilliant. Patel takes you on a whirlwind tour of Customer Acquisition 3.0, where the secrets to tailoring user journeys and mastering the fine art of automation are revealed with a flourish. If you’ve ever wondered how to grow your startup without accidentally feeding your budget into a black hole of complexity, this is the book for you.
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6. AI in Marketing, Sales and Service: How Marketers without a Data Science Degree can use AI, Big Data and Bots
2018 by Peter Gentsch
In a universe not entirely dissimilar to ours, where marketers fret over data like Vogons fret over poetry, AI in Marketing, Sales and Service by Peter Gentsch descends like a mildly sarcastic hitchhiker’s guide for the AI-curious. Here, you’ll discover how to wield AI, Big Data and chatbots—not as mysterious, god-like forces—but as obedient, slightly pedantic tools for revolutionizing your marketing, sales and service efforts. Imagine a world where algorithms profile customers before you’ve had your second cup of tea, media plans optimize themselves faster than you can say “hyper-personalization,” and chatbots deliver messages so efficient they’d make Marvin the Paranoid Android crack a smile. Through delightfully human interviews and cases involving real-world AI trailblazers, Gentsch lays out a blueprint for navigating the AI galaxy without needing a degree in data science or an improbability drive. This book is your towel, your compass and your ticket to thriving in a future where businesses are propelled not by panic, but by algorithmic cleverness.
Download PDF
7. AI for Marketing and Product Innovation: Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales
2018 by A. K. Pradeep, Andrew Appel, Stan Sthanunathan
In a universe not entirely unlike our own, where marketers wrestle with the profound mysteries of human behavior and the slightly less profound mysteries of product placement, AI for Marketing and Product Innovation lands like a monolith from a more advanced civilization—except this one promises better ROI. Penned by a trio of brainy adventurers dabbling in neuroscience, algorithms and marketing wizardry, this guide is your hitchhiker’s towel to the chaotic cosmos of AI and machine learning. Here, you’ll learn to predict trends with the casual omniscience of a soothsayer, connect with customers like a well-meaning but slightly awkward telepath and close sales faster than a Vogon recites poetry. Packed with real-world examples and just enough technical wizardry to make you feel clever without actually needing a degree in astrophysics, this book promises to rewire your understanding of marketing—without any pesky rewiring of the brain itself.
Download PDF
8. The Future of Artificial Intelligence in Digital Marketing: The next big technological break
2017 by Maria Johnsen
"The Future of Artificial Intelligence in Digital Marketing" is not so much a book as a digital oracle, patiently explaining to the bewildered marketing world why artificial intelligence is the new lodestar of human progress (and possibly the reason your toaster has opinions now). Within its meticulously compiled chapters, Maria Johnsen takes you on a whirlwind tour of how AI will revolutionize, disrupt and occasionally bewilder digital marketing experts and scholars alike. This isn’t just a guide—it’s a blueprint for how to ride the AI comet without falling off, complete with practical tips, transformative insights and just enough academic gravitas to make it all sound terribly important. Whether you’re a seasoned marketer or someone who just realized Instagram ads don’t post themselves, this book will leave you staring at the future of marketing with a mixture of awe, excitement and a vague suspicion your chatbot is judging you.
Download PDF
How to download PDF:
1. Install Google Books Downloader
2. Enter Book ID to the search box and press Enter
3. Click "Download Book" icon and select PDF*
* - note that for yellow books only preview pages are downloaded
1. AI-Powered Marketing: The Future of Digital Advertising
2023 by Jim Stephens
Imagine, if you will, a slightly anxious marketer hurtling through the vast and bewildering cosmos of digital advertising, clutching a towel of outdated strategies and wondering why their ads have stopped working. AI-Powered Marketing: The Future of Digital Advertising is the Hitchhiker’s Guide they desperately need—an irreverently insightful manual on how not to panic while artificial intelligence rewrites the marketing rulebook in real time. Jim Stephens takes you on a whirlwind tour of a future where AI doesn’t just analyze your data but possibly knows what your customers want before they do (creepy, but profitable!). From SEO to SERPs to ad campaigns teetering on the brink of irrelevance, this book reveals how to dodge the pitfalls of obsolescence with the grace of a Vogon poet avoiding rhythm. It’s not just a book—it’s your ticket to staying one algorithm ahead of the curve.
Download PDF
2. AI-Powered Digital Marketing: Unleashing the power of AI for marketing success
2023 by Kabindra Kundu
"AI-Powered Digital Marketing: Unleashing the Power of AI for Marketing Success" is less a book and more a remarkably organized attempt to turn the mystifying chaos of artificial intelligence into something a marketer might reasonably call "useful." Beginning with a hearty handshake and a reassuringly plain explanation of what AI is (spoiler: not a robot uprising—yet), it catapults the reader through a dazzling carnival of SEO tricks, content sorcery, email wizardry and social media shenanigans. Along the way, it pauses to wave a thoughtful finger at the ethics of AI, warning against turning your marketing machine into a soulless automaton bent on world domination (or worse, spamming). Brimming with real-world examples and future-gazing predictions, this book doesn’t just hand you tools—it practically shoves them into your slightly bewildered hands and says, “Go forth and market!” All with the subtle suggestion that if you don’t, your competitors probably already are.
Download PDF
3. The AI Marketing Canvas: A Five-Stage Road Map to Implementing Artificial Intelligence in Marketing
2021 by Raj Venkatesan, Jim Lecinski
Imagine, if you will, a marketing universe where artificial intelligence isn’t just a buzzword flung around boardrooms but a mysterious, occasionally befuddling, yet undeniably powerful entity lurking on the edges of your next campaign. The AI Marketing Canvas: A Five-Stage Road Map to Implementing Artificial Intelligence in Marketing is your trusty Hitchhiker's Guide for navigating this peculiar cosmos. Written by the intrepid Raj Venkatesan and Jim Lecinski, this book hands you a five-step blueprint—think of it as a towel for the overwhelmed marketing executive—that cleverly demystifies AI while introducing you to the AI Marketing Canvas, a framework so practical and sleek it could probably fly a spaceship. With anecdotes from intergalactic marketing titans like Google, Lyft and Coca-Cola, the authors reveal how to coax AI into becoming your marketing team’s best friend rather than the annoying Vogon poet of your workflow. Whether you're pondering how to make AI your ally or just trying to survive the interstellar chaos of modern marketing, this book ensures you won’t panic.
Download PDF
4. Modern Marketing Using AI: Leverage AI-enabled Marketing Automation and Insights to Drive Customer Journeys and Maximize Your Brand Equity (English Edition)
2021 by Malay A. Upadhyay, Pooja Chitnis
In a universe not entirely unlike ours, where brands have existential crises, customers are perpetually distracted and marketing strategies aspire to the sophistication of hyper-intelligent pan-dimensional beings, Modern Marketing Using AI swoops in like a digital Hitchhiker's Guide for marketers. Written with the audacity to suggest that AI could transform everything from sales funnels to your Aunt Mildred's cat blog, this book unpacks the mysteries of leveraging artificial intelligence to navigate the perilous journey of brand-building. It whisks you through the strange and chaotic phases of the marketing galaxy—validating products, creating visibility and turning customers into die-hard fans (without, thankfully, involving Vogon poetry). Along the way, it serves up tales of real-world brands, revealing how AI can automate the mundane, optimize the complex and generally make you look like a marketing wizard without needing a towel. By the time you finish, you'll be fully equipped to survive the AI-driven future of marketing—and possibly even a surprise visit from the Galactic Marketing Council.
Download PDF
5. Lean AI: How Innovative Startups Use Artificial Intelligence to Grow
2020 by Lomit Patel
In a universe not entirely unlike this one, startups face a peculiar dilemma: how to attract customers without imploding into a swirling vortex of inefficiency and poorly timed banner ads. Enter *Lean AI* by Lomit Patel—a guidebook that’s less about surviving and more about thriving in the chaos of the Autonomous Marketing age. Here, artificial intelligence isn’t some ominous overlord but a remarkably helpful intern with infinite stamina and a penchant for making your metrics look brilliant. Patel takes you on a whirlwind tour of Customer Acquisition 3.0, where the secrets to tailoring user journeys and mastering the fine art of automation are revealed with a flourish. If you’ve ever wondered how to grow your startup without accidentally feeding your budget into a black hole of complexity, this is the book for you.
Download PDF
6. AI in Marketing, Sales and Service: How Marketers without a Data Science Degree can use AI, Big Data and Bots
2018 by Peter Gentsch
In a universe not entirely dissimilar to ours, where marketers fret over data like Vogons fret over poetry, AI in Marketing, Sales and Service by Peter Gentsch descends like a mildly sarcastic hitchhiker’s guide for the AI-curious. Here, you’ll discover how to wield AI, Big Data and chatbots—not as mysterious, god-like forces—but as obedient, slightly pedantic tools for revolutionizing your marketing, sales and service efforts. Imagine a world where algorithms profile customers before you’ve had your second cup of tea, media plans optimize themselves faster than you can say “hyper-personalization,” and chatbots deliver messages so efficient they’d make Marvin the Paranoid Android crack a smile. Through delightfully human interviews and cases involving real-world AI trailblazers, Gentsch lays out a blueprint for navigating the AI galaxy without needing a degree in data science or an improbability drive. This book is your towel, your compass and your ticket to thriving in a future where businesses are propelled not by panic, but by algorithmic cleverness.
Download PDF
7. AI for Marketing and Product Innovation: Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales
2018 by A. K. Pradeep, Andrew Appel, Stan Sthanunathan
In a universe not entirely unlike our own, where marketers wrestle with the profound mysteries of human behavior and the slightly less profound mysteries of product placement, AI for Marketing and Product Innovation lands like a monolith from a more advanced civilization—except this one promises better ROI. Penned by a trio of brainy adventurers dabbling in neuroscience, algorithms and marketing wizardry, this guide is your hitchhiker’s towel to the chaotic cosmos of AI and machine learning. Here, you’ll learn to predict trends with the casual omniscience of a soothsayer, connect with customers like a well-meaning but slightly awkward telepath and close sales faster than a Vogon recites poetry. Packed with real-world examples and just enough technical wizardry to make you feel clever without actually needing a degree in astrophysics, this book promises to rewire your understanding of marketing—without any pesky rewiring of the brain itself.
Download PDF
8. The Future of Artificial Intelligence in Digital Marketing: The next big technological break
2017 by Maria Johnsen
"The Future of Artificial Intelligence in Digital Marketing" is not so much a book as a digital oracle, patiently explaining to the bewildered marketing world why artificial intelligence is the new lodestar of human progress (and possibly the reason your toaster has opinions now). Within its meticulously compiled chapters, Maria Johnsen takes you on a whirlwind tour of how AI will revolutionize, disrupt and occasionally bewilder digital marketing experts and scholars alike. This isn’t just a guide—it’s a blueprint for how to ride the AI comet without falling off, complete with practical tips, transformative insights and just enough academic gravitas to make it all sound terribly important. Whether you’re a seasoned marketer or someone who just realized Instagram ads don’t post themselves, this book will leave you staring at the future of marketing with a mixture of awe, excitement and a vague suspicion your chatbot is judging you.
Download PDF
How to download PDF:
1. Install Google Books Downloader
2. Enter Book ID to the search box and press Enter
3. Click "Download Book" icon and select PDF*
* - note that for yellow books only preview pages are downloaded
