3 books on AI for SMM [PDF]

Updated: March 04, 2024

Books on AI for Social Media Marketing (SMM) provide invaluable insights for startups specializing in AI-based social media analytics and marketing solutions. These resources offer a comprehensive foundation, covering various aspects of AI's role in optimizing social media strategies, from content recommendation and sentiment analysis to audience targeting and engagement metrics. They delve into advanced techniques like natural language processing, machine learning, and social network analysis, emphasizing the importance of understanding user behaviors and harnessing social media data for informed decision-making. Moreover, these books often include practical examples, case studies, and best practices, enabling startups to fine-tune their AI-driven SMM strategies for real-world applications.

1. ChatGPT: The AI-Powered Tool for Smarter Social Media Marketing
2023 by Sachin D. Jadhav



"Unlocking the Potential of AI in Social Media Marketing with ChatGPT" is a comprehensive manual for harnessing the capabilities of artificial intelligence in your social media marketing endeavors. In today's digital landscape, social media plays a pivotal role in enabling businesses of all sizes to connect with and captivate their audience. Yet, in an environment inundated with content, it can be a formidable task to make your brand stand out and capture the attention of your target demographic. Enter ChatGPT—an AI-powered tool that offers a distinct advantage for enterprises seeking to streamline and enhance their social media marketing campaigns. Leveraging natural language processing and predictive analytics, ChatGPT generates insightful prompts that empower businesses to craft compelling content that resonates with their intended audience. This guide delivers a step-by-step roadmap for effectively leveraging ChatGPT's prompts to craft engaging social media content that drives audience engagement and fosters conversions. From content ideation to conversion rate optimization, this book encompasses every facet of social media marketing using ChatGPT, including the utilization of data and insights to refine your social media strategy.
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2. Emotional AI and Human-AI Interactions in Social Networking
2023 by Muskan Garg, Deepika Koundal



"Exploring Emotional AI and Human-AI Interactions in the Context of Social Networking" sheds light on the recent advancements within this multifaceted discipline, bridging the gap in artificial intelligence research by incorporating insights from the realm of social science. This book delves deep into the dynamics of human-AI interactions within the context of social networking and the growing significance of internet usage. Chapters encompassing Emotional Artificial Intelligence and exploring domains like behavioral interventions, compassion, education, and healthcare, along with discussions on social cognitive networking and its components such as social brain networks, play a pivotal role in enriching interdisciplinary studies within the realm of social neuroscience and Emotional AI. This volume is an essential resource for those looking to immerse themselves in the dynamic field of social neuroscience AI, serving as a comprehensive guide to social cognitive neuroscience for mental health and Emotional AI within the context of behavioral interventions, compassion, education, and healthcare.
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3. Managing Social Media Practices in the Digital Economy
2019 by Alavi, Shirin, Ahuja, Vandana



"Effective Management of Social Media Strategies in the Digital Era" underscores the immense potential of social media platforms in enabling organizations to glean user insights and construct comprehensive consumer profiles. These platforms introduce valuable dimensions to various business activities, encompassing market research, collaborative innovation, novel product development, and adept management of brands and customer relationships. Proficiently integrating these tools into daily business proceedings is imperative for achieving organizational prosperity. This book serves as an indispensable reference resource, fostering an insightful comprehension of diverse social media instruments and platforms and their far-reaching implications on society, commerce, and the overall economy. It elucidates how online communities can profoundly benefit domains like marketing, finance, and information technology. Encompassing research topics such as mobile technology, service excellence, and consumer engagement, this book caters to a diverse audience, including managers, executives, marketers, industry professionals, social media analysts, scholars, researchers, and students.
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